{"id":8729,"date":"2019-04-29T05:22:00","date_gmt":"2019-04-29T10:22:00","guid":{"rendered":"https:\/\/krisbunda.com\/blog\/?p=8729"},"modified":"2019-08-02T23:05:56","modified_gmt":"2019-08-03T04:05:56","slug":"digitizing-a-hand-drawn-logo-scan","status":"publish","type":"post","link":"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/","title":{"rendered":"Digitizing a Hand-Drawn Logo Scan"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Plus: Branding Iterations, Biz Card Design Tips, &amp;  Opinion on URLs in Print Marketing<\/h2>\n\n\n\n<p>&#8220;Extreme Cleanup&#8221; owner Nestor knew what he wanted the startup company&#8217;s logo to look like. So he drew, scanned, emailed it, &amp; I turned it into a vectorized graphic. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Design Concept<\/h2>\n\n\n\n<p>Here&#8217;s what Nestor drew up. You can see he had a solid design concept here, with: <\/p>\n\n\n\n<figure class=\"wp-block-image\" data-amp-lightbox=\"true\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan.png\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"399\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan-600x399.png\" alt=\"Original Logo Drawing Scan\" class=\"wp-image-8732\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan-600x399.png 600w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan-150x100.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan.png 1056w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><figcaption>Original Logo Drawing Scan<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>Tools of the trade<\/li><li>Cleanliness symbols, like sparkles and soap bubbles<\/li><li>&#8220;Fresh&#8221; colors of blue, green and white like you might see on a laundry detergent label<\/li><li>Motional strokes (of the squeegee and mop), conveying vigorous cleaning activity with all the sparkles and bubbles teeming in their wake<\/li><\/ul>\n\n\n\n<p> With a concept this fleshed out, I don&#8217;t have to think much, just process it into digital form and then iterate from there.  <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tracing the Scan<\/h2>\n\n\n\n<p>I imported (or pasted) the scan into a vector design app so I could start tracing over it with vectorized lines and True Type fonts. <\/p>\n\n\n\n<figure class=\"wp-block-image\" data-amp-lightbox=\"true\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/EXTREME-CLEANUP-VECTORIZATION_ANI.gif\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"480\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/EXTREME-CLEANUP-VECTORIZATION_ANI.gif\" alt=\"EXTREME CLEANUP VECTORIZATION ANIMATION - &quot;Tracing&quot; the design.\" class=\"wp-image-8730\"\/><\/a><figcaption>EXTREME CLEANUP VECTORIZATION ANIMATION &#8211; &#8220;Tracing&#8221; the design.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Other Logo Topics Tabs<\/h2>\n\n\n\n<p>Click tabs below for more info.<\/p>\n\n\n<style>.kt-tabs-id_c5ea23-7e > .kt-tabs-content-wrap > .wp-block-kadence-tab{border-top-width:3px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-color:#0a6689;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);background:#ffffff;}.wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-title-list li{margin-top:0px;margin-right:8px;margin-bottom:0px;margin-left:0px;}.wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-title-list li:last-child{margin-right:0px;}.wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-title-list li .kt-tab-title, .wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-content-wrap > .kt-tabs-accordion-title .kt-tab-title{line-height:1.4em;font-weight:regular;font-style:normal;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-top-left-radius:4px;border-top-right-radius:4px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;padding-top:8px;padding-right:20px;padding-bottom:8px;padding-left:20px;border-color:#eeeeee;color:#222222;background:#eeeeee;}.wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-content-wrap > .kt-tabs-accordion-title .kt-tab-title{margin-top:0px;margin-right:8px;margin-bottom:0px;margin-left:0px;}.wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-title-list li .kt-tab-title:hover, .wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-content-wrap > .kt-tabs-accordion-title .kt-tab-title:hover{border-color:#eeeeee;color:#222222;background:#e2e2e2;}.wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-title-list li.kt-tab-title-active .kt-tab-title, .wp-block-kadence-tabs .kt-tabs-id_c5ea23-7e > .kt-tabs-content-wrap > .kt-tabs-accordion-title.kt-tab-title-active .kt-tab-title{border-color:#eeeeee;color:#ffffff;background:#0a6689;}<\/style>\n<div class=\"wp-block-kadence-tabs alignnone\"><div class=\"kt-tabs-wrap kt-tabs-id_c5ea23-7e kt-tabs-has-3-tabs kt-active-tab-1 kt-tabs-layout-tabs kt-tabs-tablet-layout-accordion kt-tabs-mobile-layout-accordion kt-tab-alignment-left kt-create-accordion\" style=\"max-width:none\"><ul class=\"kt-tabs-title-list\"><li id=\"tab-vectorization\" class=\"kt-title-item kt-title-item-1 kt-tabs-svg-show-always kt-tabs-icon-side-right kt-tab-title-active\"><a href=\"#tab-vectorization\" data-tab=\"1\" class=\"kt-tab-title kt-tab-title-1 \"><span class=\"kt-title-text\"> Vectorization<\/span><\/a><\/li><li id=\"tab-earlyiteration\" class=\"kt-title-item kt-title-item-2 kt-tabs-svg-show-always kt-tabs-icon-side-right kt-tab-title-inactive\"><a href=\"#tab-earlyiteration\" data-tab=\"2\" class=\"kt-tab-title kt-tab-title-2 \"><span class=\"kt-title-text\"> Early Iteration <\/span><\/a><\/li><li id=\"tab-abtesting\" class=\"kt-title-item kt-title-item-3 kt-tabs-svg-show-always kt-tabs-icon-side-right kt-tab-title-inactive\"><a href=\"#tab-abtesting\" data-tab=\"3\" class=\"kt-tab-title kt-tab-title-3 \"><span class=\"kt-title-text\"> A\/B Testing <\/span><\/a><\/li><\/ul><div class=\"kt-tabs-content-wrap\">\n<div class=\"wp-block-kadence-tab kt-tab-inner-content kt-inner-tab-1 kt-inner-tab_36bc6e-21\"><div class=\"kt-tab-inner-content-inner\">\n<h2 class=\"wp-block-heading\">Why care about Vectorization? <\/h2>\n\n\n\n<p>So the logo can be scaled and exported without looking jagged and pixelated. <\/p>\n\n\n\n<p><strong>Example: <\/strong>A PDF is often a vectorized document, which is why many PDFs can be zoomed in up to 1,000% and the letters are still crisply outlined. If you try that with a bitmap scan of a textual document, you&#8217;ll notice the letters get blurry or pixelated when you zoom in. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Why care about having your logo and branding artwork in scalable form? <\/h4>\n\n\n\n<p>To keep your branding looking professional at various sizes. <\/p>\n\n\n\n<p>For example, if you want a logo to be part of a vinyl van wrap, it&#8217;s going to be blown up large. The graphics or signage company that makes and applies the vinyl wrap artwork will probably create the best-looking results if you can give them vector files (like an Adobe Illustrator, SVG, EPS, or PDF file). Or just give them a large, print-quality raster image (300 DPI or Dots Per Inch), like a JPG or PNG file that you or your graphic designer exports in hi-resolution from a vector file. <\/p>\n\n\n\n<p>From van wraps to t-shirts to coffee mugs, you&#8217;re going to want high-quality images that you can always export <a href=\"http:\/\/cdn.ustwo.com\/PPP\/PP3.pdf\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"pixel-perfect (opens in a new tab)\">pixel-perfect<\/a> when you own a vectorized version of your artwork. <\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-tab kt-tab-inner-content kt-inner-tab-2 kt-inner-tab_9e6e9d-ab\"><div class=\"kt-tab-inner-content-inner\">\n<h2 class=\"wp-block-heading\">Early Logo Iterations<\/h2>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-autoplay=\"true\" data-delay=\"3\" data-effect=\"fade\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrappper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1056\" height=\"702\" alt=\"Original Logo Drawing Scan\" class=\"wp-block-jetpack-slideshow_image wp-image-8732\" data-id=\"8732\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan.png\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan.png 1056w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan-150x100.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan-600x399.png 600w\" sizes=\"(max-width: 1056px) 100vw, 1056px\" \/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">Original Logo Drawing Scan<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1048\" height=\"636\" alt=\"LOGO-EXTREME CLEAN_FIRST1\" class=\"wp-block-jetpack-slideshow_image wp-image-8731\" data-id=\"8731\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST1.png\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST1.png 1048w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST1-150x91.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST1-600x364.png 600w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST1-80x50.png 80w\" sizes=\"(max-width: 1048px) 100vw, 1048px\" \/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">LOGO-EXTREME CLEAN_Digitizing over scan by drawing vector art 1<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1046\" height=\"624\" alt=\"LOGO-EXTREME CLEAN_FIRST2\" class=\"wp-block-jetpack-slideshow_image wp-image-8802\" data-id=\"8802\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST2-e1556074130707.png\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST2-e1556074130707.png 1046w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST2-e1556074130707-150x89.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_FIRST2-e1556074130707-600x358.png 600w\" sizes=\"(max-width: 1046px) 100vw, 1046px\" \/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">LOGO-EXTREME CLEAN_Digitizing over scan by drawing vector art 2<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"968\" height=\"558\" alt=\"LOGO-EXTREME CLEAN_NO BG\" class=\"wp-block-jetpack-slideshow_image wp-image-8733\" data-id=\"8733\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG.png\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG.png 968w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG-600x346.png 600w\" sizes=\"(max-width: 968px) 100vw, 968px\" \/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">LOGO-EXTREME CLEAN_NO BG<\/figcaption><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>As the digitization took shape, I exported raster versions of the work as I tried different things. Here&#8217;s a slideshow of early versions I saved as I was considering morphing the mop handle into the X in &#8220;Extreme&#8221;. <\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-tab kt-tab-inner-content kt-inner-tab-3 kt-inner-tab_da8dbd-d1\"><div class=\"kt-tab-inner-content-inner\">\n<h2 class=\"wp-block-heading\">Testing<\/h2>\n\n\n\n<p>I dialed in the digitization of the basic elements of the scanned logo, and then started A\/B testing myself on whether I liked this border color or that, this outline thickness or that, this many and sizes of sparkles and bubbles or that&#8230; here&#8217;s a slideshow of various iterations in chronological order, from versions without background ellipse to with. <\/p>\n\n\n\n<div data-amp-lightbox=\"true\" class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/385px-Snellen_chart.svg_.png\"><img loading=\"lazy\" decoding=\"async\" width=\"385\" height=\"480\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/385px-Snellen_chart.svg_.png\" alt=\"Snellen Eye Chart\" class=\"wp-image-8837\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/385px-Snellen_chart.svg_.png 385w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/385px-Snellen_chart.svg_-120x150.png 120w\" sizes=\"auto, (max-width: 385px) 100vw, 385px\" \/><\/a><figcaption>Snellen Eye Chart<\/figcaption><\/figure><\/div>\n\n\n\n<p>This process sometimes reminds me of being at the optometrist&#8217;s office, when you&#8217;ve got the lens apparatus up to your face and you&#8217;re reading the chart with the big E as the top line, and the Dr. asks &#8220;Is it better this way? Or is it better now? This? Or this?&#8221; It&#8217;s usually just a test of one single element&#8217;s attributes at a time, so the change can be isolated and evaluated appropriately. <\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">Design Iterations on Logo<\/h2>\n\n\n\n<ul class=\"wp-block-gallery columns-1 wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\" data-amp-lightbox=\"true\"><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1056\" height=\"702\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan.png\" alt=\"Original Logo Drawing Scan\" data-id=\"8732\" class=\"wp-image-8732\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan.png 1056w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan-150x100.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/Original-Logo-Drawing-Scan-600x399.png 600w\" sizes=\"auto, (max-width: 1056px) 100vw, 1056px\" \/><\/a><figcaption>Original Logo Drawing Scan<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG.png\"><img loading=\"lazy\" decoding=\"async\" width=\"968\" height=\"558\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG.png\" alt=\"LOGO-EXTREME CLEAN_NO BG\" data-id=\"8733\" class=\"wp-image-8733\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG.png 968w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG-600x346.png 600w\" sizes=\"auto, (max-width: 968px) 100vw, 968px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_NO BG<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1126\" height=\"660\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG2.png\" alt=\"LOGO-EXTREME CLEAN_BG2\" data-id=\"8738\" class=\"wp-image-8738\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG2.png 1126w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG2-150x88.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG2-600x352.png 600w\" sizes=\"auto, (max-width: 1126px) 100vw, 1126px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG2<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG3.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1118\" height=\"652\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG3.png\" alt=\"LOGO-EXTREME CLEAN_BG3\" data-id=\"8739\" class=\"wp-image-8739\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG3.png 1118w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG3-150x87.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG3-600x350.png 600w\" sizes=\"auto, (max-width: 1118px) 100vw, 1118px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG3<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG4.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1126\" height=\"660\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG4.png\" alt=\"LOGO-EXTREME CLEAN_BG4\" data-id=\"8740\" class=\"wp-image-8740\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG4.png 1126w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG4-150x88.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG4-600x352.png 600w\" sizes=\"auto, (max-width: 1126px) 100vw, 1126px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG4<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG5.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1126\" height=\"660\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG5.png\" alt=\"LOGO-EXTREME CLEAN_BG5\" data-id=\"8741\" class=\"wp-image-8741\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG5.png 1126w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG5-150x88.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG5-600x352.png 600w\" sizes=\"auto, (max-width: 1126px) 100vw, 1126px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG5<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3.png\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"582\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3.png\" alt=\"LOGO-EXTREME CLEAN_NO BG3\" data-id=\"8734\" class=\"wp-image-8734\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3.png 990w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3-150x88.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3-600x353.png 600w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3-848x499.png 848w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3-730x430.png 730w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3-365x215.png 365w\" sizes=\"auto, (max-width: 990px) 100vw, 990px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_NO BG3<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG4.png\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"582\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG4.png\" alt=\"LOGO-EXTREME CLEAN_NO BG4\" data-id=\"8735\" class=\"wp-image-8735\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG4.png 990w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG4-150x88.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG4-600x353.png 600w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG4-848x499.png 848w\" sizes=\"auto, (max-width: 990px) 100vw, 990px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_NO BG4<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG6.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1155\" height=\"695\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG6.png\" alt=\"LOGO-EXTREME CLEAN_BG6\" data-id=\"8742\" class=\"wp-image-8742\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG6.png 1155w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG6-150x90.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG6-600x361.png 600w\" sizes=\"auto, (max-width: 1155px) 100vw, 1155px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG6<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG7.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1155\" height=\"695\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG7.png\" alt=\"LOGO-EXTREME CLEAN_BG7\" data-id=\"8743\" class=\"wp-image-8743\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG7.png 1155w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG7-150x90.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG7-600x361.png 600w\" sizes=\"auto, (max-width: 1155px) 100vw, 1155px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG7<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG8.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1155\" height=\"695\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG8.png\" alt=\"LOGO-EXTREME CLEAN_BG8\" data-id=\"8744\" class=\"wp-image-8744\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG8.png 1155w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG8-150x90.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG8-600x361.png 600w\" sizes=\"auto, (max-width: 1155px) 100vw, 1155px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG8<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG9.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1155\" height=\"695\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG9.png\" alt=\"LOGO-EXTREME CLEAN_BG9\" data-id=\"8745\" class=\"wp-image-8745\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG9.png 1155w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG9-150x90.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BG9-600x361.png 600w\" sizes=\"auto, (max-width: 1155px) 100vw, 1155px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BG9<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Business Cards<\/h2>\n\n\n\n<p> Click tabs below for more info. <\/p>\n\n\n<style>.kt-tabs-id_7c34ed-2c > .kt-tabs-content-wrap > .wp-block-kadence-tab{border-top-width:3px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-color:#0a6689;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);background:#ffffff;}.wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-title-list li{margin-top:0px;margin-right:8px;margin-bottom:0px;margin-left:0px;}.wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-title-list li:last-child{margin-right:0px;}.wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-title-list li .kt-tab-title, .wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-content-wrap > .kt-tabs-accordion-title .kt-tab-title{line-height:1.4em;font-weight:regular;font-style:normal;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-top-left-radius:4px;border-top-right-radius:4px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;padding-top:8px;padding-right:20px;padding-bottom:8px;padding-left:20px;border-color:#eeeeee;color:#222222;background:#eeeeee;}.wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-content-wrap > .kt-tabs-accordion-title .kt-tab-title{margin-top:0px;margin-right:8px;margin-bottom:0px;margin-left:0px;}.wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-title-list li .kt-tab-title:hover, .wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-content-wrap > .kt-tabs-accordion-title .kt-tab-title:hover{border-color:#eeeeee;color:#222222;background:#e2e2e2;}.wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-title-list li.kt-tab-title-active .kt-tab-title, .wp-block-kadence-tabs .kt-tabs-id_7c34ed-2c > .kt-tabs-content-wrap > .kt-tabs-accordion-title.kt-tab-title-active .kt-tab-title{border-color:#eeeeee;color:#ffffff;background:#0a6689;}<\/style>\n<div class=\"wp-block-kadence-tabs alignnone\"><div class=\"kt-tabs-wrap kt-tabs-id_7c34ed-2c kt-tabs-has-3-tabs kt-active-tab-1 kt-tabs-layout-tabs kt-tabs-tablet-layout-accordion kt-tabs-mobile-layout-accordion kt-tab-alignment-left kt-create-accordion\" style=\"max-width:none\"><ul class=\"kt-tabs-title-list\"><li id=\"tab-bizcardproof\" class=\"kt-title-item kt-title-item-1 kt-tabs-svg-show-always kt-tabs-icon-side-right kt-tab-title-active\"><a href=\"#tab-bizcardproof\" data-tab=\"1\" class=\"kt-tab-title kt-tab-title-1 \"><span class=\"kt-title-text\">Biz Card Proof<\/span><\/a><\/li><li id=\"tab-urlsinprintmarketing\" class=\"kt-title-item kt-title-item-2 kt-tabs-svg-show-always kt-tabs-icon-side-right kt-tab-title-inactive\"><a href=\"#tab-urlsinprintmarketing\" data-tab=\"2\" class=\"kt-tab-title kt-tab-title-2 \"><span class=\"kt-title-text\"> URLs in Print Marketing  <\/span><\/a><\/li><li id=\"tab-bizcarddesigntip\" class=\"kt-title-item kt-title-item-3 kt-tabs-svg-show-always kt-tabs-icon-side-right kt-tab-title-inactive\"><a href=\"#tab-bizcarddesigntip\" data-tab=\"3\" class=\"kt-tab-title kt-tab-title-3 \"><span class=\"kt-title-text\"> Biz Card Design Tip <\/span><\/a><\/li><\/ul><div class=\"kt-tabs-content-wrap\">\n<div class=\"wp-block-kadence-tab kt-tab-inner-content kt-inner-tab-1 kt-inner-tab_c401e0-de\"><div class=\"kt-tab-inner-content-inner\">\n<div data-amp-lightbox=\"true\" class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/EXTREME-CLEANUP_BUSINESS-CARD-PROOF.png\"><img loading=\"lazy\" decoding=\"async\" width=\"435\" height=\"514\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/EXTREME-CLEANUP_BUSINESS-CARD-PROOF.png\" alt=\"EXTREME CLEANUP_BUSINESS CARD PROOF\" class=\"wp-image-8838\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/EXTREME-CLEANUP_BUSINESS-CARD-PROOF.png 435w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/EXTREME-CLEANUP_BUSINESS-CARD-PROOF-127x150.png 127w\" sizes=\"auto, (max-width: 435px) 100vw, 435px\" \/><\/a><figcaption>EXTREME CLEANUP_BUSINESS CARD PROOF<\/figcaption><\/figure><\/div>\n\n\n\n<p>Nestor sent a proof of the biz card he designed, which is well-worded and spare of unnecessary description. So I reused that information verbatim. I made some iterations of the card because I wanted to add some icons to the back and try a different layout on the front. <\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-tab kt-tab-inner-content kt-inner-tab-2 kt-inner-tab_401532-b4\"><div class=\"kt-tab-inner-content-inner\">\n<h2 class=\"wp-block-heading\">Indicating Social Media or Web Presence on Biz Cards: Keep the URLs<\/h2>\n\n\n\n<p>I&#8217;ve worked on a few biz cards in the last few weeks, and it&#8217;s reinforced my opinion on how to represent web properties on them: Keep the URLs spelled out. This is especially important if you think your business will gain from acquiring followers and online interactors; give them a way to find you! <\/p>\n\n\n\n<p>I feel this way because there are times when I try to find a business on Facebook or Twitter through the search bar, because they&#8217;re doing the minimalist thing of just showing a Twitter icon on their card. The problem is: there are so many results that are close in name, but not the business&#8217; page. When there are 2 billion FB accounts, there is going to be a lot of false positives. I understand having a lot of URLs listed on a card looks cluttered, so just list the most important few, or just one website that has clickable links to other important sites. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Getting as minimalist as possible with printed URLs <\/h2>\n\n\n\n<p>My wife ties a business card-like tag to boxes she ships<a rel=\"noreferrer noopener\" aria-label=\" her handmade dolls  (opens in a new tab)\" href=\"https:\/\/hollydolls.com\" target=\"_blank\"> her handmade dolls <\/a>in. She had me turn it into an actual business card recently.  She wants to buy 500 at a time, inexpensively, as opposed to till now&#8211;buying specialty printed stock every 100 dolls she sells. <\/p>\n\n\n\n<figure class=\"wp-block-image\" data-amp-lightbox=\"true\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BOX-TAG_STYLE-GUIDE.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"940\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BOX-TAG_STYLE-GUIDE-1200x940.png\" alt=\"HOLLY'S DOLLIES BOX TAG - (Annoying) STYLE GUIDE\" class=\"wp-image-8830\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BOX-TAG_STYLE-GUIDE-1200x940.png 1200w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BOX-TAG_STYLE-GUIDE-150x118.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BOX-TAG_STYLE-GUIDE-600x470.png 600w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BOX-TAG_STYLE-GUIDE.png 1474w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a><figcaption>HOLLY&#8217;S DOLLIES BOX TAG &#8211; (Annoying) STYLE GUIDE<\/figcaption><\/figure>\n\n\n\n<p>I made this &#8220;style guide&#8221; for the tag maker last order, when the proofs weren&#8217;t what Holly wanted. Now that I look at it again, I&#8217;d be annoyed. Especially since the fonts I specified as adding 0.5px borders to &#8220;embolden&#8221; the words actually have thicker weight versions, and wouldn&#8217;t require a process of adding a border that the tag maker may not even be able to do with their software. <\/p>\n\n\n\n<div data-amp-lightbox=\"true\" class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/font-that-doesnt-need-borders.png\"><img loading=\"lazy\" decoding=\"async\" width=\"328\" height=\"515\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/font-that-doesnt-need-borders.png\" alt=\"a font family not wanting for weights\" class=\"wp-image-8832\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/font-that-doesnt-need-borders.png 328w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/font-that-doesnt-need-borders-96x150.png 96w\" sizes=\"auto, (max-width: 328px) 100vw, 328px\" \/><\/a><figcaption>a font family not wanting for weights<\/figcaption><\/figure><\/div>\n\n\n\n<p>When I asked Holly how she wanted the tag-to-card conversion to look, she asked if we could get rid of all the URLs. I told her the same story, about trying to find businesses on Facebook with no URL. I think this is a good way to do it as minimalistic as possible: <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>The first link is the &#8220;main link,&#8221; to her owned-domain website<ul><li>which is a short-and-sweet url address (HollyDolls.com). <\/li><li>It&#8217;s spelled out in camel case, to emphasize readability, <\/li><li>and includes no unnecessary &#8220;https:\/\/www.&#8221; addressing noise.<\/li><li>Most importantly, if one goes to this site, links to the other urls (Etsy, Facebook, etc.) are prominently displayed. If you want to cut down on listing URLs, this is a way to list only one, and use it as a gateway to all others.<\/li><\/ul><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\" data-amp-lightbox=\"true\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BIX-CARD-TAG-preview.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"406\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BIX-CARD-TAG-preview-600x406.jpg\" alt=\"Vistaprint.com HOLLY'S DOLLIES BIZ CARD TAG preview\" class=\"wp-image-8829\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BIX-CARD-TAG-preview-600x406.jpg 600w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BIX-CARD-TAG-preview-150x102.jpg 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/HOLLYS-DOLLIES-BIX-CARD-TAG-preview.jpg 750w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><figcaption>Vistaprint.com HOLLY&#8217;S DOLLIES BIZ CARD TAG preview<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li> The other links are spelled out using as few characters as possible because icons are used in place of the domain names. e.g.; an &#8220;Instagram&#8221; pictogram is used in place of spelling out &#8220;instagram.com&#8221;. Users who like the Instagram platform will usually understand what it means. <ul><li>This also allows space saving when 2 or more icons can be used in a row, meaning the rest of the URL was obtained from each platform as the same (requiring a little forethought and availability ahead of time). e.g.; facebook.com\/ and instagram.com\/ can both be completed with HollysDolliesShop. <\/li><li>This was one of the shortest URL descriptors of Holly&#8217;s business we could find wide availability for on various platforms at the time. But doing the social media and other web presence addressing this we has obvious advantages of consistency and memorability.  <\/li><\/ul><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Posting URLs may add Clutter, but it&#8217;s Good SEO<\/h4>\n\n\n\n<p>Good for Search Engine Optimization: post your social media URLs in as many places as possible because Google spiders may find and note the different websites pointing to your social network and website pages and decides if all these reputable sites are pointing to this business&#8217; web properties, it may be a reputable firm, and perhaps they should be ranked higher in search results so more people looking for their services can find them!  <\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-tab kt-tab-inner-content kt-inner-tab-3 kt-inner-tab_c1aee5-df\"><div class=\"kt-tab-inner-content-inner\">\n<h3 class=\"wp-block-heading\">Another Business Card Design Tip: Add in the Bleed and Safe Zone Areas<\/h3>\n\n\n\n<figure class=\"wp-block-image\" data-amp-lightbox=\"true\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN.png\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"360\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN-600x360.png\" alt=\"LOGO-EXTREME CLEAN_BIZ FRT BL_BLEED SHOWN\" class=\"wp-image-8810\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN-600x360.png 600w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN-150x90.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN.png 1080w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ FRT BL_BLEED SHOWN<\/figcaption><\/figure>\n\n\n\n<p>Notice the above image of the biz card with a caption ending in &#8220;_BLEED SHOWN&#8221;. It&#8217;s got a lighter charcoal outline area that represents the &#8220;Bleed,&#8221; or the area where some ink may be printed, but it&#8217;s also going to be sliced through by the cutting machine. Then, notice there&#8217;s also a lighter charcoal line that represents where the &#8220;Safe Zone&#8221; for printing images and text ends, so keep all important info within those confines (about 1\/8th&#8221; around perimeter).<\/p>\n\n\n\n<figure class=\"wp-block-image\" data-amp-lightbox=\"true\"><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/BusinessCardSizeTemplateLeft.png\"><img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"210\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/BusinessCardSizeTemplateLeft.png\" alt=\"Business Card Size Template (typically 3.5&quot; by 2&quot;)\" class=\"wp-image-8839\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/BusinessCardSizeTemplateLeft.png 320w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/BusinessCardSizeTemplateLeft-150x98.png 150w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><\/a><figcaption>Business Card Size Template (typically 3.5&#8243; by 2&#8243;)<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">Biz Card Mockups<\/h2>\n\n\n\n<p>One change: I found or made icons on back of the card, and that was fun. <\/p>\n\n\n\n<p>Also, notice a lot of alternating coloring of words, with white\/blue or white\/green patterns&#8211;that&#8217;s supposed to make it easier for a person to parse the info on the card. <\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\" data-amp-lightbox=\"true\"><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-BCK-BL.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1008\" height=\"576\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-BCK-BL.png\" alt=\"LOGO-EXTREME CLEAN_BIZ BCK BL\" data-id=\"8807\" data-link=\"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/logo-extreme-clean_biz-bck-bl\/\" class=\"wp-image-8807\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-BCK-BL.png 1008w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-BCK-BL-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-BCK-BL-600x343.png 600w\" sizes=\"auto, (max-width: 1008px) 100vw, 1008px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ BCK BL<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"648\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN.png\" alt=\"LOGO-EXTREME CLEAN_BIZ FRT BL_BLEED SHOWN\" data-id=\"8810\" data-link=\"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/logo-extreme-clean_biz-frt-bl_bleed-shown\/\" class=\"wp-image-8810\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN.png 1080w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN-150x90.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_BLEED-SHOWN-600x360.png 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ FRT BL_BLEED SHOWN<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1008\" height=\"576\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT1.png\" alt=\"LOGO-EXTREME CLEAN_BIZ FRT BL_DRFT1\" data-id=\"8811\" data-link=\"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/logo-extreme-clean_biz-frt-bl_drft1\/\" class=\"wp-image-8811\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT1.png 1008w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT1-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT1-600x343.png 600w\" sizes=\"auto, (max-width: 1008px) 100vw, 1008px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ FRT BL_DRFT1<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1008\" height=\"576\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT2.png\" alt=\"LOGO-EXTREME CLEAN_BIZ FRT BL_DRFT2\" data-id=\"8812\" data-link=\"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/logo-extreme-clean_biz-frt-bl_drft2\/\" class=\"wp-image-8812\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT2.png 1008w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT2-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL_DRFT2-600x343.png 600w\" sizes=\"auto, (max-width: 1008px) 100vw, 1008px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ FRT BL_DRFT2<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1008\" height=\"576\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL.png\" alt=\"LOGO-EXTREME CLEAN_BIZ FRT BL\" data-id=\"8809\" data-link=\"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/logo-extreme-clean_biz-frt-bl\/\" class=\"wp-image-8809\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL.png 1008w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-BL-600x343.png 600w\" sizes=\"auto, (max-width: 1008px) 100vw, 1008px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ FRT BL<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-GR.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1008\" height=\"576\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-GR.png\" alt=\"LOGO-EXTREME CLEAN_BIZ FRT GR\" data-id=\"8813\" data-link=\"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/logo-extreme-clean_biz-frt-gr\/\" class=\"wp-image-8813\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-GR.png 1008w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-GR-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-GR-600x343.png 600w\" sizes=\"auto, (max-width: 1008px) 100vw, 1008px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ FRT GR<\/figcaption><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-OR.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1008\" height=\"576\" src=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-OR.png\" alt=\"LOGO-EXTREME CLEAN_BIZ FRT OR\" data-id=\"8815\" data-link=\"https:\/\/krisbunda.com\/blog\/2019\/04\/29\/digitizing-a-hand-drawn-logo-scan\/logo-extreme-clean_biz-frt-or\/\" class=\"wp-image-8815\" srcset=\"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-OR.png 1008w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-OR-150x86.png 150w, https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_BIZ-FRT-OR-600x343.png 600w\" sizes=\"auto, (max-width: 1008px) 100vw, 1008px\" \/><\/a><figcaption>LOGO-EXTREME CLEAN_BIZ FRT OR<\/figcaption><\/figure><\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Conclusion<\/h3>\n\n\n\n<p>This was a fun project of iterating graphic design, one of my favorite work processes. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Plus: Branding Iterations, Biz Card Design Tips, &#038;  Opinion on URLs in Print Marketing<\/p>\n<p>&#8220;Extreme Cleanup&#8221; owner Nestor knew what he wanted the startup company&#8217;s logo to look like. So he drew, scanned, emailed it, &#038; I turned it into a vectorized graphic. <\/p>\n","protected":false},"author":1,"featured_media":8734,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","inline_featured_image":false,"kt_blocks_editor_width":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4],"tags":[625,76,294,86,235],"class_list":["post-8729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-designer","tag-branding","tag-graphic-design","tag-logo","tag-marketing","tag-search-engine-optimization"],"aioseo_notices":[],"jetpack_publicize_connections":[],"taxonomy_info":{"category":[{"value":4,"label":"Designer"}],"post_tag":[{"value":625,"label":"branding"},{"value":76,"label":"graphic design"},{"value":294,"label":"logo"},{"value":86,"label":"marketing"},{"value":235,"label":"search engine optimization"}]},"featured_image_src_large":["https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3.png",990,582,false],"author_info":{"display_name":"Kris Bunda","author_link":"https:\/\/krisbunda.com\/blog\/author\/kris-bunda\/"},"comment_info":0,"category_info":[{"term_id":4,"name":"Designer","slug":"designer","term_group":0,"term_taxonomy_id":4,"taxonomy":"category","description":"Posts focusing on web, graphic, CAD, and other design.","parent":0,"count":91,"filter":"raw","cat_ID":4,"category_count":91,"category_description":"Posts focusing on web, graphic, CAD, and other design.","cat_name":"Designer","category_nicename":"designer","category_parent":0}],"tag_info":[{"term_id":625,"name":"branding","slug":"branding","term_group":0,"term_taxonomy_id":629,"taxonomy":"post_tag","description":"","parent":0,"count":4,"filter":"raw"},{"term_id":76,"name":"graphic design","slug":"graphic-design","term_group":0,"term_taxonomy_id":76,"taxonomy":"post_tag","description":"","parent":0,"count":36,"filter":"raw"},{"term_id":294,"name":"logo","slug":"logo","term_group":0,"term_taxonomy_id":294,"taxonomy":"post_tag","description":"","parent":0,"count":13,"filter":"raw"},{"term_id":86,"name":"marketing","slug":"marketing","term_group":0,"term_taxonomy_id":86,"taxonomy":"post_tag","description":"","parent":0,"count":10,"filter":"raw"},{"term_id":235,"name":"search engine optimization","slug":"search-engine-optimization","term_group":0,"term_taxonomy_id":235,"taxonomy":"post_tag","description":"","parent":0,"count":3,"filter":"raw"}],"jetpack_featured_media_url":"https:\/\/krisbunda.com\/blog\/wp-content\/uploads\/2019\/04\/LOGO-EXTREME-CLEAN_NO-BG3.png","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1NcZe-2gN","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/posts\/8729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/comments?post=8729"}],"version-history":[{"count":6,"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/posts\/8729\/revisions"}],"predecessor-version":[{"id":9331,"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/posts\/8729\/revisions\/9331"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/media\/8734"}],"wp:attachment":[{"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/media?parent=8729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/categories?post=8729"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/krisbunda.com\/blog\/wp-json\/wp\/v2\/tags?post=8729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}