Having F*n on Twitter with a Popular Book Cover’s Design.
I listened to a techie podcast (Track Changes) and Adam Barr (@AdamDavidBarr) was the guest. He’s a 23-year veteran of Microsoft, and wrote a book about the historical problems that teams have with building software. The book is titled “The Problem With Software“.
In Drucker Parlance, I’m a “Listener”.
Peter Drucker, world-famous management consultant and author, told us in “Managing Oneself” that we must figure out if we’re a Reader or a Listener. He gives compelling anecdotes about Eisenhower and LBJ to illustrate his points. I’m a listener.
I don’t read many actual books. (I read a lot of articles, tutorials, and posts, but not many books–They make me tired!) I really like to listen to books on tape though. Especially history or self-improvement audiobooks. And “The Problem with Software” sounds like an excellent candidate for a historical, self-improvement, technical book to hear aloud.
So, since I like to hear historical and technical books read aloud, I asked Adam if his book, published by MIT Press, would be an audiobook?
He replied: “Apparently MIT Press has a deal with Audible where Audible reviews their catalog and decides if they want to publish an audio book, but they didn’t choose my book.”
Which made me wonder; if he just put the F-word in his title, like all popular non-fiction books do nowadays, would Audible have been more interested?
So I showed Adam an idea for the second edition of “The Problem with Software;” a title change to “The Subtle Art of Not F*cking Up Software”.
I have a feeling Audible’s going to be very excited now.